SFD Was Invited to Participate in the First Zhuhai Fashion Week

From December 9 to 13, 2022 Zhuhai Fashion Week was held in Zhuhai. With the theme of “Ride the Wind - Read the Sea”, the 5-day Zhuhai Fashion Week presents the 2023/24 Fall and Winter China Fashion Women’s Fashion Trend Release Show, the first China Fashion Industry Industrial Design Conference, 7 domestic famous independent designers’ brand shows, the Joint Show of the Top 10 Designers of the Year in the Greater Bay Area, the Fusion Show of Intangible Cultural Heritage and Fashion, the Static Exhibition of Chinese Original Designers, the first China Fashion Industry Industrial Design Exhibition and many other exciting events.

The School of Future Design of Beijing Normal University was invited to participate in the 2022 Zhuhai Fashion Week, and the works of teachers and students were presented at the first China Fashion Industry Industrial Design Exhibition and the Static Exhibition of Chinese Original Designers. The exhibition started from the new label of “fashion, technology and green”, brought the most cutting-edge design innovation to Zhuhai and presented a design feast for the audience.

Gong Shuai, a teacher from the School of Future and Design, who was in charge of the School’s booth, said that university teachers and students, as a highly passionate and creative group in society, should become the promoters of urban trends. The School of Future Design expects to be more involved in promoting the cultural development of the city, to further promote the integration of fashion into the city and to enrich the cultural connotation of the city through the creative initiatives and achievements of teachers and students.

2022 Zhuhai Fashion Week is guided by the China National Textile and Apparel Council and Zhuhai Municipal People’s Government, organized by the Propaganda Department of Zhuhai Municipal Committee of the Communist Party of China and Zhuhai Xiangzhou District People’s Government, hosted by China Textile Information Center, Zhuhai Media Group, Zhuhai Zhengfang Group and Cuiwei Culture and Art (Zhuhai) Co. and supported by the Productivity Promotion Department of China National Textile and Apparel Council, Guangdong Association of Garment and Garment Article Industry and Shenzhen Garment Industry Association. Zhuhai Fashion Week focusing on cultivating fashion culture, has aimed at meeting the diversified needs of young people and new citizens for fashion culture, and has created a city fashion culture card. At the same time, it has focused on the development of fashion industry, fastened to the new demand for industrial upgrading and consumption upgrading in Zhuhai, accelerated the construction of fashion industry system, accelerated the construction of a regional consumption center city, and strived to build a new growth pole for the development of fashion industry in the Guangdong-Hong Kong-Macao Greater Bay Area.