She’s Brand – PBL Teaching Collaboration Unit

The SFD has partnered with the She’s (Xi Zi) brand to implement a Project-based Learning (PBL) initiative focused on designing a modern teacher accessory system, embodying the ethos “To learn is to educate others; to act is to set an example for the world”.

She’s (Xi Zi) is a designer brand specializing in high-end hair accessories, established in 2000. The brand has consistently incorporated natural elements like butterflies, flowers, plants, and animals into its designs, coupled with traditional handcrafting techniques such as copper wire weaving, embroidery, crystal beading, and three-dimensional painting to continually explore the unique aesthetic relationship between hair adornments and femineity. Over the past two decades, She’s has developed several well-known classic series including Butterfly Tales, Plant Stories, Artist Series, and Dreams of Versailles. It has successfully expanded its artistic design language from hair accessories to other fine adornments like earrings, brooches, and glasses, earning long-standing recognition and admiration from the mainstream fashion industry, celebrities, and dignitaries. These accessories have become essential for metropolitan women showcase their romantic and charming allure.